Google Arts & Culture

by Kelsey Johnson

Google Arts and Culture allows users to virtually tour museums and galleries and curate their own collections. The virtual gallery tour is like the endlessness of Google Maps, where perspective allows visitors to virtually walk-through and explore details that might be missed in person. The images are captured with one gigapixel resolution, and has enabled individuals to have visual access to arts and culture where physical experience is not an option. Participating museums include the Met, Tate Gallery, Hong Kong Museum of Art, the Sydney Opera House, Ford’s Theater. (For other fun stuff, here’s frogs, and here’s The Wyoming Dinosaur Center.)

Anyone with a Google account already has access to Google Arts and Culture and it is free to use. Visitors can also take field trips, explore and browse by country, artist, movement, and historical figuresevents, or by medium. Arts Organizations can participate by curating their own collections, and becoming part of the international discussion on Arts and Culture. It is unknown how Google selects their partners, or how to apply. Unfortunately, it is difficult for organizations to use the tool on their own websites, and there are limitations on how much power Google gives to the individual organizations. But, nowhere else on the web is there such a comprehensive virtual experience as Google Arts & Culture.

For Google Arts & Culture, click here.
Watch a TED talk by Amit Sood, one of the creators of Google Arts and Culture here.
Finally,watch a behind-the-scenes video of the Google Streetview Team capturing the White House Virtual Tour.

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