Headout

What is Headout?

Founded in 2015, Headout serves as a mobile marketplace that aggregates third-party activities, tours and tickets for tourists and locals. [1] They operate by partnering with event organizers, cruises, music shows, theatres, etc, and selling it to a broad audience of experience enthusiasts.[2]

For the audience, Headout is a tool which everyone can uses, but for the arts organizations, it’s more like a partner, a third party. Arts organizations can sell a portion of its tickets to a vendor like Headout, and then Headout sells them to the audience.

Why Headout?

Headout can help arts organizations sells more tickets and reach new audiences. Also, through Headout reporting, arts organization will learn what sources bring in the most sales for their event, arts organizations will know where they should save money and where they should double-down.

How Headout works for arts organizations?

1. 

Headout can promote events to help organizations sell more tickets. Gaining more attentions in search engines, there has been a lot of promotions on ticket prices and track the performance of the events. When organizations create events, Headout makes the event readable on their website and to make their events listing easier to find and promote.

2. 

Headout optimizes for search and simplifies the ticketing process. They made good design for the checkout flow of a theatre event booking app, essentially focusing on the seat map selection flow.

For example, If users open the app and choose a location, for example New York, they will find many Broadway shows. Many classic shows such as The Phantom of the Opera, The Lion King, Chicago, The Aladdin are sold on Headout at very cheap and attractive prices. The museums will also push it in the interface including some famous city attractions such as the MET. Obviously, Headout’s competitive pricing helps arts organizations attract more audiences and sell more tickets. 


[1] https://golden.com/wiki/Headout

[2] https://uxdesign.cc/entire-checkout-flow-of-a-theatre-event-booking-with-headout-pwa-1c7ae2fd67f

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