Tag Archives: Arts Organizations

Heeden: Fotor Review

Fotor is a free online website that can be used to make posters, postcards, Youtube channel art or a custom size. There are also hundreds of templates that can be used to help build designs. The tool is free for all users, but there are some templates, stickers, and backgrounds that require a premium membership. However, anyone can download their work as a PDF or a JPEG directly from the website onto their computer. All users are required to create a user login whether or not they decide to upgrade to the premium membership. Once you create a login, Fotor saves all of your designs and allows you to edit them at any time.

Arts organizations can use this to design posters and promotional materials for events and performances. The website allows you to layer photos and background and upload your own images to be used in the poster. The best part about this website is the ability for the user to download their poster as a PDF or JPEG for free. The user can also select the quality of the PDF they download. The Mason Symphony Orchestra often uses Fotor to make posters to promote their concerts.

Fotor can be compared to Venngage, however, free users of Venngage do not have the ability to download their work as a PDF or JPEG. However, Fotor does not have the same capabilities for creating infographics. It does not have the same capabilities to make and design graphs with data. Canva

Fotor Homepage
https://www.fotor.com/app.html#/design/projects.” 1. March. 2018. Fotor.

and Fotor have very similar features, the main difference between the two comes down to user preference and what they are comfortable with. The two programs also have different templates available to the user.

Arts organizations can use this tool to edit and create marketing materials for their events and performances. Click here for some examples of designs created by Fotor members.

 

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Shiftboard

 

Shiftboard logo
Sponsorship Assets.” 2 April 2017. Shiftboard

Shiftboard is a software developed to help organizations manage their employees and workforce. Founded in 2002, Shiftboard has grown since and is now known for providing an efficient and effective way to schedule shifts in a shift-based workforce environment. The Shiftboard website states that it has supported over 160 million shifts being scheduled and $2 billion in wages earned. Continue reading Shiftboard

The New Forms of Arts Participation

Social media has been with us for a decade and it plays a crucial role in our daily life. In the U.S., the majority of arts organizations believe or somewhat believe “social media is worth the time our organization spends on it”, according to Pew Research Center.The survey indicates that the arts organization are using tech tools to engage with patrons and potential audiences in different ways. The data also strongly support the view that social media increases audience participation and allows audiences to have a deeper and a more interactive artistic engagement.

Continue reading The New Forms of Arts Participation

The New Forms of Arts Participation

Social media has been with us for a decade and it plays a crucial role in the daily life. In the U.S., the majority of arts organizations believe or somewhat believe “social media is worth the time our organization spends on it”, according to Pew Research Center. The survey indicates that the arts organization are using the technology tools to engage with patrons and potential audiences in different ways. These data also strongly support the view that social media increases audience participation and allows the audiences to have a deeper and a more interactive artistic engagement.

Continue reading The New Forms of Arts Participation

Teens and Arts Organizations (Info-graphic)

Arts organizations are constantly trying to expand their audiences in order to promote their performances and initiatives. Many arts organizations rely on the donations of older generations, but struggle to develop relationships with younger demographics. So how can Arts organizations reach this demographic in order to continue fulfilling their mission?

See the infographic!

 

Connecting with the Arts by Social Media

Social media is considered to be an efficient way for arts organizations to get their names out and connect with people. This infographic shows how effective social media is to get people engaged with the arts. The graphs show how engagement in social media links to participation in the arts in real life.

Continue reading Connecting with the Arts by Social Media

The Future of Technology in The Arts

The technological tools of today’s arts organizations give them the freedom to mobilize and connect broadly. These tools help create an audience that these organizations probably would not have reached before. Allowing any arts organization to promote, accept donations, and overall awareness of the organization and its work. However, how much are arts organizations implementing technology? Studies show that most art organizations are not, able to financially, dedicating staff and time to quality use and implementation of technology. What allows them to grow, is difficult to maintain.  Continue reading The Future of Technology in The Arts

How Are Arts Organizations Embracing Technology?

Americans spend over 10 hours a day on their devices, so it is essential for arts organizations to embrace online technology. Pew Research Center data shows that arts organizations are using digital tools—mostly websites and social media—to expand the way they interact with audiences to promote the arts. But despite the many benefits of these technologies, organizations struggle to find the funding and staff time to implement a comprehensive plan. The Pacific Northwest Ballet is an example of a group that successfully increased their teen and young adult audience with targeted social media and web content.

Continue reading How Are Arts Organizations Embracing Technology?

Download An Arts Organization?

The info-graphic presented is an introduction to how arts organizations are taking advantage of the ever-growing social media market. Specifically, it focuses on the use of mobile devices and how those are used to create a more inclusive environment for all generations of arts organization visitors. The numbers don’t lie. So many people from all demographics and walks of life are social media active and will use their phones to access this social media. What organizations like museums, theaters, galleries, and concert halls are doing are doing is creating different ways for their content to be viewed and see that people are constantly using these apps like Facebook, Twitter, and Snapchat so they are taking advantage of those booming media markets.  Continue reading Download An Arts Organization?

Engaging Older Generations via Social Media

In the U.S., seniors have always been the largest group of patrons for the arts, as ticket buyers as well as donors. A large portion of the Broadway audiences are seniors with higher education degrees. However, most arts organizations only use social media to engage young audiences, claiming older generations are not comfortable using online and technological solutions. According to the Pew Research Center, seniors with higher education and household income use social media. Apparently, they are exactly the target audiences of arts organizations. Therefore, arts organizations should engage older generations through social media.

Continue reading Engaging Older Generations via Social Media