Tag Archives: mobile

Headout

What is Headout?

Founded in 2015, Headout serves as a mobile marketplace that aggregates third-party activities, tours and tickets for tourists and locals. [1] They operate by partnering with event organizers, cruises, music shows, theatres, etc, and selling it to a broad audience of experience enthusiasts.[2]

For the audience, Headout is a tool which everyone can uses, but for the arts organizations, it’s more like a partner, a third party. Arts organizations can sell a portion of its tickets to a vendor like Headout, and then Headout sells them to the audience.

Why Headout?

Headout can help arts organizations sells more tickets and reach new audiences. Also, through Headout reporting, arts organization will learn what sources bring in the most sales for their event, arts organizations will know where they should save money and where they should double-down.

How Headout works for arts organizations?

1. 

Headout can promote events to help organizations sell more tickets. Gaining more attentions in search engines, there has been a lot of promotions on ticket prices and track the performance of the events. When organizations create events, Headout makes the event readable on their website and to make their events listing easier to find and promote.

2. 

Headout optimizes for search and simplifies the ticketing process. They made good design for the checkout flow of a theatre event booking app, essentially focusing on the seat map selection flow.

For example, If users open the app and choose a location, for example New York, they will find many Broadway shows. Many classic shows such as The Phantom of the Opera, The Lion King, Chicago, The Aladdin are sold on Headout at very cheap and attractive prices. The museums will also push it in the interface including some famous city attractions such as the MET. Obviously, Headout’s competitive pricing helps arts organizations attract more audiences and sell more tickets. 


[1] https://golden.com/wiki/Headout

[2] https://uxdesign.cc/entire-checkout-flow-of-a-theatre-event-booking-with-headout-pwa-1c7ae2fd67f

Should Mobile Devices be used in the Arts?

Today, mobile devices are prevalent in all aspects of society, and in many artistic fields, one question continues to be asked, “Should mobile devices be used in the arts?”. The answer is it depends on the type of arts organization in question. Many organizations walk a fine line in between those who want mobile devices to be integrated into the arts and those who do not, and often struggle with keeping both sides happy. However, that is not to say that organizations should be forced to choose one side or another; they must simply communicate their stances to their patrons.

Shiftboard

 

Shiftboard logo
Sponsorship Assets.” 2 April 2017. Shiftboard

Shiftboard is a software developed to help organizations manage their employees and workforce. Founded in 2002, Shiftboard has grown since and is now known for providing an efficient and effective way to schedule shifts in a shift-based workforce environment. The Shiftboard website states that it has supported over 160 million shifts being scheduled and $2 billion in wages earned. Continue reading Shiftboard

The Importance of Mobile Accessibility in User Experience Design

No matter how much changes in network technologies and methodologies, user experience is a critical prerequisite for designing websites (Gube). Good user experience online will attract more users, and boost business for a company.

Today, more and more people have been accessing websites by using their mobile devices. However, a survey about mobile users’ demands from Think with Google indicated that most consumers have encountered sites which were not mobile-friendly sites. On the other hand, it also provided data to support the fact that mobile accessibility is important for a company when improving user experience. Continue reading The Importance of Mobile Accessibility in User Experience Design

THE IMPACT OF DIGITAL TECHNOLOGIES FOR ARTS ORGANIZATIONS

        More than half of American adults participate in the arts through electronic and digital media. Thus, technology is interested by arts organizations that to use it to communicate and engage their audiences. 99% of arts organizations have their own websites. 97% of them daily use various social media platforms to post photos, sell tickets, accept donation online, maintain their blogs, sell merchandise, and even host webinars or educational or instructional content online. People also more actively participate arts online. Such huge uses of technology affect both positive and negative influences on arts organizations. This project is to discuss the advantage and disadvantage of using digital technology for arts organizations.

Continue reading THE IMPACT OF DIGITAL TECHNOLOGIES FOR ARTS ORGANIZATIONS

Download An Arts Organization?

The info-graphic presented is an introduction to how arts organizations are taking advantage of the ever-growing social media market. Specifically, it focuses on the use of mobile devices and how those are used to create a more inclusive environment for all generations of arts organization visitors. The numbers don’t lie. So many people from all demographics and walks of life are social media active and will use their phones to access this social media. What organizations like museums, theaters, galleries, and concert halls are doing are doing is creating different ways for their content to be viewed and see that people are constantly using these apps like Facebook, Twitter, and Snapchat so they are taking advantage of those booming media markets.  Continue reading Download An Arts Organization?

Latin Music Presentation Through Electronic Media

As a violinist with a Latin American orchestra, I have noticed a trend in how people hear about our orchestra and who is interested in attending our concerts.  Classical music is extremely prevelant in this area and gets more recognition than other forms of music, including Latin American music.  These small percentages that you see on the chart are a good indication of just how tiny Latin American music is sought out.
Continue reading Latin Music Presentation Through Electronic Media

Live Note

Live Note is an App for Android and Iphone that enhances the users experience while seeing a performance with the Philadelphia Orchestra. The app was created by a member of the Philadelphia Orchestra, and itself is free but they heavily encourage you to get a subscription and become a friend of the Philadelphia Orchestra through the app which I think is a very powerful marketing tool. Live Note is particularly useful because of its ability to expand the audience of a performance. While in the past, some may have believed that classical music was something only the wealthy could enjoy or understand entirely, Live Note changes the game. The app follows the live performance and has a score that you can follow along with to see what the musicians are looking at, a history of the piece being performed, as well as in some occasions, a live feed of a principle player in the orchestra performing. Using this app can help the orchestra continue to increase ticket sales as well as help reach an audience never touched by this music previously. This app has helped increase revenue for the Philadelphia Orchestra by widening their scope of audience. Since the birth of LiveNote, ticket sales for the Philadelphia Orchestra have increased by 33% Although the app is newer, and the design is lack luster, the app works flawlessly.

screen-shot-2017-03-03-at-12-47-51-pm

Jason Spantank “Working With LiveNote” 10 October 2015

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  Other orchestras and even museums should use this tool during their performances/ in their galleries. This tool helps an organization increase their revenue as well as customer experience and interaction. Making an app that functions and looks the part can be at times expensive, so this would be a tool used by a more established organization as opposed to a start up of some kind. Wolf Trap has used an app that is similar to this one in operations (Note Tracker), but pales in the sense of functionality and practicality.

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Meetup

For an arts organization, Meetup is an online social networking platform used to promote and facilitate group meetings in over 180 different countries throughout the world.  The the website currently has over 272,000 Meetup groups including more than 30 million members worldwide including individuals as well as organizations.  This tool requires an account but is free to the public.  In order to create a meetup event, a small monthly fee of $8 is required and allows for an unlimited amount of members and organizers.  The platform is easily accessible and available both online and through Android and Apple devices.  This technological tool is particularly useful for spreading information online about specific events or a specific interest oriented meeting.

Screenshot of Meetup Android App homescreen
Screenshot, Natalie Archer – Meetup Android App home page

Continue reading Meetup

Image of the Evernote Logo

Evernote

Evernote is an organizational app promoted for everyday activities or school/business related tasks. Available on a mobile device such as an iPhone or iPad and computer (via internet), Evernote has three plans to choose from. Signing up automatically registers you with the basic plan which is free with 6MB of storage per month. The Basic plan lets you collaborate in chosen discussions, make lists, set reminders, and take audio recordings (mobile only).  Plus, lets you connect to email, option for a security code, and offline access all for $24.99 per year with 1GB given per month. Lastly, Premium is the most advanced version with the ability to present and edit presentations, annotate PDF’s, and scans business cards for $49.99 per year with a whopping 10GB given/month. Evernote is easy to navigate and lets ones efficiency break through with its features.

I personally enjoyed using Evernote in the basic setting to create a few reminders for myself throughout the week as well as make notes for a presentation. It is easy to navigate on a mobile device and translates well onto my computer screen. The cloud system lets my information be ready to go, anywhere, at a touch of a finger. The reminders were spot on and easy to find when I needed to check them off. Needless to say if a college student finds it helpful to organize her chaotic life, than anyone with any agenda, can find this app useful.

Art Organizations will love this tool allowing them to harvest collaboration for a board or trustees or employees in a proficient manner. In the event of a project brainstorm for a fundraising event or important weekly meeting, the note taking and reminder settings can let any arts administrator stay sharp and prepared. Anyone can write down notes for themselves and share with a group, but Evernote lets you save them all in one place and connect others to your notes no matter where they are. Unique features like group editing can let discussion flow easily unlike other note taking apps that originally come with mobile devices or computers. The aspect of collaboration at all levels is essential in an arts organization, and the perfect way to assure that is to use Evernote.

 

Image of the Evernote Logo
Bernard Goldbach. “Evernote.” 27 May 2010. Flickr.